Case Studies

Clear Strategy. Measurable Growth.

See how Sri Lankan businesses have used clear strategy and the right technology to save time, serve customers better and grow.

Featured case study

From Facebook Messages to Fully Booked Trips.

Client
The Current Care Dental
Industry
Dental tourism
Trip
10 days, Sri Lanka to Vietnam
Engagement
6 months
Services
Strategy, website, booking system
+300%Trip bookings
<1hTo reply to a new enquiry, down from 2 days
22%Of enquiries become bookings, up from 8%
−75%Admin time per traveller
01The situation

Real demand, but no way to handle it.

The Current Care Dental organises 10-day group trips from Sri Lanka to Vietnam, where travellers receive dental treatment at trusted partner clinics and enjoy the country between appointments. Interest was strong, but the business had no website and no booking system. Every enquiry, passport, payment and treatment plan was handled by hand, and many people were unsure about getting treatment abroad.

  • No website. Every enquiry came through Facebook or WhatsApp.
  • Bookings, passports and payments tracked by hand in spreadsheets.
  • Replies could take up to two days, so many travellers went elsewhere.
  • People were unsure about getting dental treatment abroad.
02What we did

Four focused changes, in the right order.

Brand and Market Positioning

A clear, trusted trip offer

One 10-day package with treatment, flights, hotel and a local guide, priced clearly, so travellers know exactly what they get.

Websites and E-commerce

Their first website

The full itinerary, partner clinics, prices, FAQs and traveller stories in one place, with an online enquiry form and deposit payment.

AI and Automation

Automatic WhatsApp updates

Instant replies to new enquiries, and reminders for documents, payments and travel dates, so no traveller is left waiting.

03How it unfolded
  1. Weeks 1–2Diagnose

    Talks with past travellers and a review of how enquiries were handled.

  2. Weeks 3–4Blueprint

    The trip package, pricing and the traveller journey from first message to return.

  3. Months 2–3Transform

    Website, booking system and WhatsApp automation launched.

  4. Months 4–6Operate

    Monthly reviews as the first full groups travelled.

04The results

Six months later.

MeasureBeforeAfter
Trip bookings per month520
Group trips to Vietnam1 a quarter3 a quarter
Time to reply to an enquiryUp to 2 daysUnder 1 hour
Enquiries that become bookings8%22%
Admin time per traveller6 hours1.5 hours
“People wanted to come, but it was hard to trust a trip they couldn’t see. Now they can see everything before they pay, and we run three groups a quarter without drowning in paperwork.”
Founder, The Current Care Dental
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